WhatsApp Chatbot Marketing Made Easy: Is Zoko The Best WhatsApp Marketing Software For Your eCommerce Store?
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Zoko WhatsApp Marketing Software Review: Is This The Best WhatsApp Marketing Software For Your eCommerce Store?

WhatsApp Chatbot Marketing Made Easy:

Is Zoko The Best WhatsApp Marketing Software For Your eCommerce Store?

If you are an eCommerce business owner, you know that to run a successful business online, you need to invest in a lot of tools that increase your efficiency and credibility.

But selecting the best tools for your business takes a lot of time, trial, and error.

Read ahead to know the pros and cons of Zoko.

Is it the best WhatsApp chatbot marketing software in the market today?

Best Features Of Zoko

1) Zoko Provides Nurture Sequences Facility For Your Business.

What are nurture sequences? 

If you take up email marketing for your business, then you will definitely need to follow up with your customers from time to time. You will need to send automated emails based on your customer's behavior. For eg., promoting your next product to upsell your products. This is known as nurture sequences. 

Zoko avails the facility of nurture sequences aka flows. 


2) Zoko Provides Broadcast Messaging Facility.

Click here if you want to know how to use broadcast messages on WhatsApp without getting banned.

Broadcast message is very similar to sending a broadcast email or broadcast SMS to your prospects and customers. WhatsApp API now allows you to send broadcast messages which is basically one to many communication.

 

3) Zoko Has A Super Clean And Well Organized Interface.

Zoko is clean and well organized. It's not clunky like most softwares and has a very decent functionality built in. They provide video guides on how to create different message templates, which again is a very useful feature.

 

4) Zoko Provides Integration With Ecommerce Platforms Like Shopify.

With respect to sales, Zoko provides integration with e-Commerce platforms like Shopify. Integration with platforms like Woo-commerce, Magenta, etc. can be expected in the upcoming months.

 

5) Zoko provides Cart Recovery Option.

Abandoned cart recovery is a huge revenue spinner for many companies. If you set up an abandoned cart recovery feature, then the software should be able to integrate with CRM systems.

 

6) Amazing Team Inbox Feature.

Zoko has an outstanding inbox feature team. They help you immediately when in need.


Click here to know how you can guaranteed extra revenue by upselling products with order confirmation messages.

 

Disadvantages Of Zoko

The only disadvantage that I see right now is Zoko not having the facility to add chat bots.

Chatbots are crucial for a customer service or a sales platform like WhatsApp, especially when you get so many inbound inquiries for e-commerce.

How To Add Nurture Sequence For Your Chatbots Using Zoko?

First of all, let's understand the term 'Nurture Sequences'.

Suppose you want to send your customers a WhatsApp message after 1-2 days or 15 days, create a sequence of messages to nurture your customers with testimonial videos, case studies, or any free guides, you can automate these messages under the 'Flows' category on WhatsApp.

Zoko whatsapp review

You can customize those messages according to the customer name and build a flow accordingly as shown above. Inside the 'Flow' feature, which is similar to your email marketing system, you can define rules. 

You can add delays like 10 mins, 30 mins and automate messages to be sent. You can customize messages by adding customer name, phone number, etc. You can literally build out a lengthy flows, to send a message for after one day two day, 15 day.

Zoko also gives us the liberty to draft various types of messages here. Overall, the Zoko interface is super clean and well organized. It's not clunky like most softwares, and they have a very decent functionality built in.

How To Broadcast Messages For WhatsApp Marketing on Zoko?

In the above picture, on the 'Apps' option, you can click on 'Broadcast' to use the WhatsApp Broadcast feature. Before sending a broadcast message to your customers on WhatsApp, you need to get your message approved.

If you are a brand and are initiating the conversation, it is important to get that template message approved and then only you can proceed further on this process.

Zoko WhatsApp Broacast

Begin by clicking on'Templates' option, click on 'Create New'. [Image Above]

You can give the the name ID category type, choose if its an account update, alert update auto-reply appointment
update, and more such features. Zoko allows you to set language, send any media be it image or video with the message, and attach a pdf document.

The main thing about WhatsApp template messages is that these messages gets reviewed manually and approved. So if you want to get it approved, please don't keep it, promotional . Keep it conversational with whatever message you're sending.

Make sure to invoke a conversation or a reply from your customers before sending your offer messages.

So once done, just click on 'Send For Review' and after a few days, your template message will get approved.

Click here to read more about how to send WhatsApp broadcast by seeking permission from your customers in away invoking a conversation.


Once your template gets approved, you can click on 'Broadcasts'. Then click on 'New Broadcast'.

Once inside, y
ou have an option to 'Add recipients'. Upload the data of your customers, and then you can broadcast
the message to your customers. That's how you do broadcasting within Zoko with respect to marketing and also have 
an option to broadcast to thousands of people. The automated sequence
feature is also available on Zoko.

Does Zoko Enable Webhooks Feature?

Absolutely! If you have a developer and you are familiar with the idea of web books, you can use web books to connect with your CRM and other software solutions.

Summary

If you are looking for a WhatsApp Customer Lifecycle Management software, then you can consider Zoko.

This online tool provides various various features that allows you to run your business effectively. A very promising software, Zoko, has a lot of first class features from nurture sequences to cart recovery options.

Zoko provides:

⏩ Nurture sequences: Automated emails for customers

⏩Broadcast messaging facility

⏩Perfect interface to work hassle-free

⏩Integration with eCommerce Platforms

⏩Abandoned Cart Recovery

⏩Amazing Inbox Team


If not for the unavailable chatbot facility, Zoko is one among the best WhatsApp marketing software in the market.

Increase Your eCommerce Store's Profitablity With WhatsApp Conversational Marketing


Stay ahead of the game and beat your competitions with WhatsApp.

Increase Your eCommerce Store's Profitablity With WhatsApp Conversational Marketing


Stay ahead of the game and beat your competitions with WhatsApp.

© Alpha Marketer. All Rights Reserved.

Plot no.7, Chittibabu Nagar,

Pallikaranai Chennai 600100

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© Alpha Marketer. All Rights Reserved.
Plot no.7, Chittibabu Nagar,
Pallikaranai Chennai 600100
PrivacyTerms and conditions 

LET'S STAY CONNECTED